Chooses an artist between 15th century till 19th century Term Paper

Chooses an artist between 15th century till 19th century - Term Paper Example Leonardo achieves a prominent influence because he integrated many concepts in his creations. Leonardo struck a vision of future inventions and the development of religion in his creations (Zollner 23). The most revered works of Leonardo’s efforts include Mona Lisa and the Vitruvian man. It is essential to examine Leonardo’s background to realize the elements that shaped his works and intellectual direction. Leonardo da Vinci was born in 1452 in, Tuscan hill, Italy. He was born in an illegitimate relationship and, therefore, he spent most of his childhood while living among relatives. In his early life, he received elementary education in Latin, mathematics and geometry. There are meager records as to what pertains to Leonardo’s childhood. However, there are records that show that he had made earlier paintings way before he attended an art school. Leonardo expressed a strong quest for artistic ventures that his father collected his paintings and took them to his friend. The friend, Verrocchio, later admitted Leonardo into his workshop. The mainly revealed part of his childhood concerns a scary cave that he witnessed during his early adventures. This scene seems to be a basic part to the abstract painting that Leonardo obsessed. At fourteen years of age, Leonardo began attending workshop of a local painter (Kemp, 238). The local painter was known as Verrocchio and was deemed as the most successful in a state known as the republic of Florence. Apart from painting, Leonardo might have learnt about other skills such as carpentry. In addition, Leonardo explored other forms of art such as sculpting and drawing. Verrocchio was a vital influence on Leonardo since he collaborated with Leonardo in several works. Leonardo continued to work jointly with Verrocchio on notable works. At the workshop, Leonardo had refined and critical drawings that drew his contemporaries’ attention. However, he showed an early inclination towards painting. Leonardo

Amazon Analysis Essay Example for Free

Amazon Analysis Essay Key drivers of change Technological most important aspect of Amazon’s Pestle factors: Key drivers for change: * /Internet penetration rates * Web development e-commerce * Protecting their patented software and not being imitated easily by competitors. E-commerce-Bezos understanding of e-commerce through knowledge of web users and the web that has made amazon a dominant company on the web . ’(pg 27 Saunders 1999) ,Branding of the website is important . (Pg 91 saunders) Commitment to e-commerce has to be maintained, by keeping ahead of the technology curve, Amazon’s one-click technology is important in keeping customers visiting. pg 32-33 saunders ) Porters 5 forces analysis The threat of Entry * How will new entrants into the market overcome barriers to entry * High barriers to entry are good for existing competitors and amazon. Barriers to entry are * Scale and experience Economies of scale , when Amazon reach high level production It will be hard for new entrants to match them, experience curve effects help Amazon to have learned how to do things more efficiently than new entrants. Whilst the new entrant is building up experience it will be doing so at a higher cost than Amazon. The threat of substitutes Price/Performance ratio * Barnes and Noble, in store availability of books, although more expensive, could be more convenient to consumers, have the option of not giving over credit card details. as well as trying the product out before they purchase it. * Auto trader, HMV could potentially offer a better service as HMV, as they have stores which could be more convenient again for onsumers. * Consumers could opt to go to cinema rather than buy from Amazon for videos. Extra Industry affects Amazon will have to be aware of substitutes away from their own industry such as search engines that could set up a similar service to their own e. g Yahoo. com. The Power of Buyers Low switching costs Our result indicates that buyers explore and try a vast number of available options in their early experience of the market but tend to seek relational exchanges as their exper ience matures Our finding is contrary to what is observed in popular online markets for physical goods such as eBay and Amazon: buyers are interested in maintaining recurrent business with a limited number of providers (Wolf,E,2010,Move to depth:Buyer Provider interactions in Online service Marketplaces E-service Journal, Vol 7,pg 2-14,Ebsco ) By acquiring book pages and Telebook defended consumers buyer power even more so in relevance to low switching costs ( Amazon case study) ,in 1997 they had lowered prices even further certain books had up to 40% off, in which encouraged repeat purchasing. An associates program was launched so Amazon could help small merchants, so that they could link to Amazon. com to sell from its data base and they receive a commission from each sale. The idea behind this is so that more people would buy from Amazon and it stops Consumers from switching( The power of suppliers * Amazon created a good relationship with wholesalers and shippers from the start. * Private investment of $1. million dollars and $8 million of silicon valley at start up * $50 million worth of shares enabled an aggressive expansion of the business * Designates its maintenance of inventory to others, storage space isn’t an issue. * Amazon are dependent on wholesale distributors such as Ingram ,independent publishers and music and video companies for the stock it sells therefore saving Amazon a major cost in terms of allocation. * In 1999 Ingram provided 50% of Amazon’s book titles, barnes and noble threatened to aquire it, Amazon it would seem are dependent on t hese retailers. However Amazon can find another book supplier but the suppliers may become competition as they could cut the middleman out (Amazon ) and utilise forwards vertical integration by selling directly to consumers. * Amazon in a weak negotiating position with suppliers as there isn’t many book suppliers. Competitive rivalry * The industry growth rate was high, World wide web had a fast growth rate, predicted at 2,300 percent monthly * Barnes and noble could have been considered a threat as they had infrastructure as well as a online arm * E-bay only focused on online auctions, in which was only a small area of Amazon’s business model. With customer experience costs largely fixed, Amazon’s costs as a percentage of sales can shrink rapidly as they grow their business. * Amazon continued to lower prices as well as free shipping on orders over $25. (This allowing Amazon to increase their volumes of output , this leading to price wars and increased competit ion. * Amazon is seen as ‘Virtual’ i. e it has no brick and mortar stores like competitors ( barnes and noble ), as well as no storage costs. Thus enabling them to invest more capital into enhancing its brand and website. * There is Low differentiation in Amazon’s industry in terms of online auctions as customers can easily switch between them and E-Bay as well as online book sales as they can switch to rivals such as Barnes and noble, although Amazon was able to undercut their rivals as they competed on price, By having no high costs in terms of storage of stock or buildings they could pass this benefit onto customers. Referring to competitor Barnes and noble’s 1999 company report they had other costs , such as rental space and the costs of opening up new stores , Barnes and Nobles costs of sales an occupancy increased from $2. 413 billion in 1998 , whereas inn 1999 it was $2. 019 million, this indicating that they had high fixed costs. And Amazon could therefore capitalize on this as their costs of sales were a lot less. * Competitors such as barnes and noble would have High exit barriers as they have a lot of assets through their stores that others may not buy.

Consumer benefits and drawbacks of shopping online

Consumer benefits and drawbacks of shopping online In the following essay I attend to track the recent growth on the web/e-retail sales and analyse, compare and critique the consumer benefits and drawbacks of shopping online compared to conventional store from the perspective of consumer behaviour, brand marketing and the application of the seven Cs of retailing. The business of e-retail has been defined as the sale of goods and services via Internet or the other electronic channels for personal or household use by consumers (Dennis 2002). The explosive growth of the Internet has revolutionised many aspects of daily life (Routledge, 2000). Since the development of the Internet in the early 90s and its relevance in e-commerce the Internet has allowed effective new communications channels, easy access, flexibility and the potential to upload a huge amount of information to a global audience. Online shopping has evolved with the growth of technology. Online shopping has had a dramatic impact and become very popular, however it still carters to middle and upper class. A significant feature in consumer attitude towards non-store shopping is exposure to technology, since it has been established that amplified exposure to technology increases the probability of developing favourable attitudes towards new shopping channels (Bigne, Enrique.2005). Growth of the web The occurrence of the Internet has already had a remarkable impact on society, there are more people online than at any other point in history and online retailers have seen tremendous increase in their online earning potential. PricewaterhouseCoopers predict that by 2014 the UK entertainment and media business will be worth an estimate  £56 billion (video on nile week 4 uk entertainment media). The rapid growth of the Web and Web development has been the result of many innovative advances in Web technology, Feather calls this the webolution. Everyday more and more people are integrating the internet into their daily lives due to the flexible opportunities on offer. Feather forecasts that a vast rapid growth on the Internet will concur over the next ten years transforming all aspects of society. Feather argues that half of North America will be living a web lifestyle in which they will also be connected to the internet and be able to control their homes, automobiles, work and lesse n the need to commute to a remote work site. Developed countries that have been offering e-commerce have shown impressive improvement in their respective economies (Javalgi et al., 2005) however the Gulf Area seem to be struggling to keep up with the western world. While consumers from the western world take for granted Internet banking and Internet shopping the Arab world are struggling due to major obstacles mainly poor infrastructure, under investment and slow connection speed. Another major concern that is contributing to their lack of slow growth is the insufficient and compelling amount of content in Arabic; only 0.2% of websites are in Arabic. However the Gulf area presents a huge potential market with over 30million web users but organisations feel its an expensive process to translate. On the other hand the new deregulation has allowed competition to enter, before only one ISP company was available to the masses but now with an increase of ISP companies they have started to push the limit on service. This new competition has driven down prices because the Internet has become more accessible and affordable for users. Video(nile of BBC Middle East Business Report: Internet Growth in the Middle East video on nile week 4) The huge growth area though, is in mobile internet access (appendix). Mobile Commerce has been defined as follows: Mobile Commerce is any transaction, involving the transfer of ownership or rights to use goods and services, which is initiated and/or completed by using mobile access to computer-mediated networks with the help of an electronic device (Tiwari, R.; Buse, S. (2007) Mobile is literally how consumers live in todays worldwide society and businesses have already seen this change in the way consumers connect to the internet. Businesses have realised the new trend and due to the improvement on browsing on smart phones this is set to increase rapidly. (Ebay appendix) Customer benefits and drawbacks To most consumers important attributes of online shopping are convenience and accessibility (Wolfinbarger and Gilly, 2001). Online shopping is becoming more and more popular each year as consumers take advantage of the convenience, wide variety of products and low prices available when shopping online. Over the years the Internet has become a great source for bargain hunters for good reason, there are many great buys online with price comparison companies that help consumers find the best prices, shipping and tax advantages, and the convenience of not having to leave home. However sometimes the deal that looks like a bargain may fall short of what has been advertised. Being able to walk into a physical store and able to see, feel, try, easily ask questions and compare different products side by side with ease makes for a strong case to why brick and mortar shopping is more of an engaging experience. One major benefit of brick and mortar shopping is its organisation. Its straight-forward layout allows consumers to easily locate the right department and the right products effortlessly. Online sites offer similar organisations layouts by providing search capabilities and well designed websites with easy navigations. Another factor could be the relationship between attitudes of attractiveness of alternatives. The consumer although might have a positive attitude toward online shopping, lead by the strong attractiveness of the brick-and-mortar alternative. Therefore, he will choose to shop offline, despite his positive attitude toward shopping on the Internet. Online stores recommend certain products over others, while all websites offer descriptions for each product, it may not always be the best thing because the descriptions can be either too general or too detailed, making it difficult to compare two or more products on their features. A negative aspect of shopping online is the communication dissatisfaction because consumers miss that face to face link, not having an informed person available to provide an immediate answer. However websites now provide independent reviews by customers who have brought each product and display their own personal opinion which in the long run is beneficial to consumers because it helps strengthen their decision on whether or not to purchase a product. Other advantages and disadvantages for shopping online include: (see appendix) Perspective of consumer behaviour Retailers and researchers have been aware that shopping is not just a matter of acquiring tangible products but also about experience, enjoyment and entertainment. In the e-shopping context, experience and enjoyment originate from consumers interactions with an e-retail site. Factors can influence a consumers decision when shopping online, these include the following: Image: Traditional retailers with strong images have long been making the running in e-retail. According to Kimber (2001) instore and online shopper loyalty are linked. Image is the significant perception from the eyes of the consumer to build up their overall evaluation or rating, in such a way to guide their decision making process. Consumers are more likely to buy from a store that they consider to have a positive image e.g. price, brand or customer service. For example Tesco is recognised as having a positive image both instore and online, being the UK grocery market leader in both channels and the worlds largest e-grocer. Social: One social interaction is reference groups. These are groups that serve as a point of reference for an individual. They are perceived as credible and powerful can change consumers attitude and behaviour (see table1 appendix major consumer reference group pg332). When having doubts about obtaining accurate information about products or services, consumers are more likely to communicate with like-minded people who can be important motivators that influence decisions. Consumer related reference groups include the following: (see appendix book page 334) Opinion leadership unofficially influence the actions or attitudes of consumers who may be opinion seekers or purely opinion recipients. Opinion leaders are highly credible sources of information because their intentions are perceived as being in the best interest of the opinion recipient because unlike commercial endorsers, opinion leaders do not actually represent the interests of one company and receive no compensation for their advice. Comparisons of opinion leaders and receivers (appendix pg 506) Product characteristics: Consumers decisions whether or not to shop online are also influenced by the variety of products or services available. In essence some product categories are more suitable for online shopping than other categories, the lack of physical contact and assistance in shopping on the Internet is one factor that influences this suitability. Kare Silver (2001) created the electronic shopping test to measure a product to calculate the chances that it will be purchased online. Three factors affected the potential sell for products: Product Characteristics Familiarity and Confidence Consumer Attributes More information + example of electronic shopping test (appendix) Brand marketing Brands are ever more important on the internet with further competitors due to the global presences; brands are the link to maintaining the relationship between e-retailers and consumers. Consumers have a variety of choices and are more liable to choose e-retailers they know who represent value and are trustworthy. Brand elements are the point of contact between the brand and consumer which is intended to mirror the wanted look and feel of the brand and what it represents. For the brand to succeed all elements must be implemented correctly, however branding a company as something they do not represent is worse than no branding at all because it raises consumer expectations about the quality of what they will receive. Lindstorm (2001) dictates both trust and interactivity are the main factors when shopping online. Consumers perception of e-brands are driven by their total experience on the website, making trust a significant long-term barrier because there is no personal interaction buying on the internet offers potential risks e.g. security transactions. E-retailers can interact and build trust with consumers in a number of ways (appendix model of e-branding pg 176). E-retail mix assists e-retailers to achieve designated objectives. Prices and advertising remain a key element but online e-retailers benefit from using banner ads, pop ups and affiliate marketing. Difference forms of retail mix and e-retail mix (appendix) Loyalty marketing strategies, including communication and two-way dialog, rewards, effective customer service and service loyalty schemes and are an important aspect of brand building (Cuthbertson and Bridson, 2006). One way Adidas use the e-mix effectively is to allow consumers to create accounts to make their shopping experience easier. They offer exclusive deals/discounts on products, able to keep track of orders and personalised homepage when signed in makes consumers feel the brand are paying great attention to their needs, help build and maintain a relationship.

Fredrick Douglas Essay -- essays research papers

In Douglas Monroy’s essay â€Å"The Creation and Re-creation of California Society,† the thesis is that studying history of California is not just about changes in state’s political concerns but is more about relation with human existence. First, he talks about land and liberty and how Californians settled at the landscape. Second, Douglas explains about the life in present day California. Last, he talks about Californios and Indios. Douglas Monroy’s purpose in writing this essay is to inform readers of how California and the inhabitants were in the 1800s by showing detailed life style. The author provides a couple of interesting evidences about land and liberty in California. The first thing that I found interesting is a story about Governor Echeandia and his administration. He arrived in California and formed study groups back in 1825. This actually got some young men involved and excited about the ideas of liberty and equality. An ironic fact is that male children born to original settlers and presidial soldiers maintained control over the concerns in California, which in today’s society is hard to believe. The life on the Ranchos was perhaps the most interesting out of all, because of how one family took care of Sonoma area, Mariano Vallejo, which husbanded twenty-five thousand cows, twenty-four thousand sheep and two thousand horses. It is unbelievable to a present day Californian like me. There was one sentence that actually surprised me. I thought that boys were more impo...

Ted Bundy Research Paper

â€Å"Ask a psychopath what love is and he’ll go on and on, but he has never felt it himself†¦If you catch him lying, he’ll just shift gears and go on as though nothing had happened† (Goleman). Ted Bundy was one of the most famous psychopaths in the history of the country (Nordheimer). People say he was the perfect killer- handsome, intelligent, witty, and charming (Boynton 25). Bundy was the complete opposite of what people thought a serial killer looked like, so his victims did not fear him (â€Å"Ted Bundy†).Robert Keppel, an expert on serial killers, stated, â€Å"He taught us that a serial killer can appear to be absolutely normal, the guy next door (â€Å"Serial Killers and Mass Murderers†). At one point he was working for a suicide hotline; a friend once said, â€Å"Ted Bundy took lives, he also saved lives† (Thompson). Bundy not only thrived on the attention he received from the police and the media (Editors), but loved the thri ll of stalking his victims (U*X*L). Not one person Ted Bundy knew would have guessed he was able to do such horrid things.Theodore Robert Cowell was born in the Elizabeth Lund Home for Unwed Mothers in Burlington, Vermont on November 24, 1946. His mother, Louise Cowell, was pregnant with Theodore when she was only twenty-one years old. Louise grew up in a very strict Methodist backround. Because she was not married, having Theodore was an embarrassment to her parents, Sam and Eleanor Cowell. Sam Cowell was known for being ill-tempered and racist. He verbally and physically abused his wife. Because of this, Eleanor suffered from frequent bouts of depression and was always living in fear.Louise had greatly struggled to even tell her parents about her pregnancy on account of what they might do. After birth, Louise traveled back home to Philadelphia so her parents could decide whether they wanted to keep Theodore or put him up for adoption. When the Cowell family was debating, they left Theodore with strangers in Vermont. Two months later, Louise returned to Vermont and brought the baby back to Philadelphia. As soon as the two arrived back home, the Cowell’s told the town that they had adopted Theodore and that Louise was his older sister to save themselves from the gossip of their neighbors.Even when Ted was young, there were incidents that showed how he was different than other children. â€Å"When his Aunt Julie was fifteen years old, she awoke on more than on morning to find her nephew stealthily lifting her blanket and slipping butcher knives into the bed beside her. He just stood there and grinned. † These occurrences were happening when Ted was just three years old (Serial Killers 10). In 1950, Louise and Theodore moved to Tacoma, Washington where they lived with welcoming relatives. To save herself from a bad reputation, Louise changed her last name to Nelson and told the town that she was a widow.She soon found a job as a secretary and start ed to attend a local Methodist church (Serial Killers 10). Louise met John Culpepper Bundy, a hospital cook. The two married on May 19, 1951 and Ted changed his name for the third time at only five years old (11). Once four more children were added to the Bundy household, Theodore became even more isolated, keeping mostly to himself (â€Å"Ted Bundy Biography†). As Theodore grew older and started to attend school, his mother received concerned notes from his teachers telling her that she needed to control his violent temper. When provoked, Ted would get very angry and his teachers were worried.All throughout high school, Ted knew he was different than all the others. He could not feel or understand natural human emotions like normal teenagers so in order for him to appear normal, he was forced to mimic them. Bundy was not able to be caring or compassionate and failed to develop a conscience. He felt that he was living in a world of objects- things to be used or discarded (Ser ial Killers 15). Ted’s high school years were when he began his life of crime. He started stealing expensive clothes and ski equipment and he was sneaking out and peeking through women’s windows to watch them undress.He disabled a woman’s car to make her less mobile and more vulnerable, which satisfied his sexual fantasies. The people who knew Ted would never guess for a second that he was living the life of this sex-obsessed criminal. He received good grades, he regularly attended church, and he was active in Boy Scouts (11). Ted Bundy appeared as an average teenager. He graduated from high school in 1965 and won a scholarship to the University of Puget Sound in Tacoma, but later transferred to the University of Washington, where he met the girl of his dreams.Stephanie Brooks had everything, but he loved her for all the wrong reasons: her looks, her money, and her status. Ted tried to do everything he could to make sure she was pleased with him. He followed her to Stanford University in 1967, but she broke up with him soon after. He left Stanford and returned to the University of Washington with a broken heart. His grades suffered tremendously so he had no choice but to drop out (Serial Killers 15). Throughout the year 1968, Ted became obsessed with winning Stephanie back.He changed his whole outer appearance and was more determined than ever to impress her. Transforming himself into a totally different man, he was becoming someone who Brooks would want. Bundy chose politics as his chosen road towards status; he was active in the Washington State Republican party (Serial Killers 15). Toward the end of 1968, he was unemployed after the Republican candidate he was working for lost an election. The following year Ted attended Temple University for a few months (16). Theodore was becoming the ideal citizen (Serial Killers 15).He wrote a rape prevention pamphlet for women (Boynton 25), won a commendation from the Seattle Police Department for running down a purse snatcher, saved a drowning toddler from a lake (Serial Killers 15), and was an assistant director of the Seattle Crime Prevention Advisory Committee (Boynton 25). Ted reenrolled in the University of Washington in 1971 (Serial Killers 15). To earn a little pocket change, Bundy volunteered at Seattle’s Crisis Clinic where he met Ann Rule. Sharing secrets and sorrows, Bundy and Rule became very close- Ann almost acted as Bundy’s replacement mother.Rule says, â€Å"Bundy was considered one of the most skilled counselors, adroit at persuading desperate voices that the night would pass and dawn would come† (Thompson). Ted finally graduated from the University of Washington in 1972 (Serial Killers 16) with a degree in psychology (Boynton 25). After graduation, he applied to law schools, but was rejected on account of his low entrance test scores. A year later, in 1973, he applied to the law school of the University of Utah and was accepted, but did not enroll until the fall of 1974.During the summer of 1973, Bundy felt confident enough to reunite with Stephanie Brooks again, now being twenty six years old. While on a business trip to California, he took Brooks out to an expensive dinner and won her over. She loved the man Bundy had become and the two got engaged soon after (Serial Killers 16). Brooks thought they were going to get married, but Bundy abruptly cut off all ways of contact with her. This was his revenge for what she did to him years ago (â€Å"Ted Bundy Biography†), and Bundy later said, â€Å"I just wanted to prove to myself that I could have married her† (Serial Killers 16).However, this revenge brought Bundy little comfort and began a series of attacks on innocent women (â€Å"Ted Bundy Biography†). All his victims were slender, white, and wore their hair parted down the middle and all disappeared in the late afternoon or evening (Boynton 25). Bundy’s prey oddly resembled Stephanie Brooks. Bundy’s first of many attacks was on January 4, 1974 in Seattle near the University of Washington campus. Joni Lentz, eighteen years old, was viciously attacked while sleeping in the house she shared with her roommates (Boynton 25). That morning Lentz did not show up for breakfast like she normally did.Her roommates did not think anything out of the ordinary; they assumed she slept in late. But by noon, they were starting to worry. Knocking on the door, the roommates heard no response, so they pushed the door upon. To their disbelief, Joni was laying on her bed with her hair and face covered with dried blood. They noticed a metal rod was missing from her bed, and when they lifted the covers, the soon found out what had happened with the rod. The object was harshly shoved in her vagina. Lentz spent several months after the attack in a coma and fortunately, Joni survived and did not recall the incident at all (Serial Killers 16).Twenty-seven days later on a Thursday nig ht, twenty-one year old Lynda Ann Healy was abducted from her bedroom in the Seattle’s University District. Healy was a law student at the University of Washington and part-time weather reporter (Boynton 25). Her work as a weather reporter required her to wake up at 5:30 a. m. each morning and each night she went to bed early. Oddly, she did not show up to work and did not attend her classes later that day. Friday night Healy’s parents called the police hoping they were worrying for no reason- that their daughter was safe.Detectives Wayne Dorman and Ted Fonis arrived on the scene and discovered Lynda no where to be found. Dried blood covered the pillow and soaked through the sheets, onto the mattress. The pillowcase was missing and never has been recovered. As the detectives were searching through her room for clues, they opened the closet and found Healy’s nightgown stuffed in the back with a neckline covered in dried blood (Serial Killers 16). Six weeks after Healy disappeared, Donna Manson, a nineteen year old student at Evergreen State College, left her dormitory to attend a jazz concert. Manson never arrived.Susan Rancourt, a freshman at Central Washington State College disappeared a month after Manson. Rancourt was on her way to a campus movie and was never seen alive again (Serial Killers 17). After students became aware of what happened to Rancourt, they came forward and told of incidents similar to Rancourt’s. They told of encounters with a tall, handsome man with an arm in a sling. The mysterious man asked for their help to bring his books or packages to his car. Kathy Parks disappeared from Oregon State University and Brenda Ball was last seen in the parking lot of a tavern in Burier, Washington.She was seen talking to a handsome, brown-haired man who had one arm in a sling. Georgeann Hawkins disappeared from her sorority house just north of the University of Washington (Boynton 28). She was last seen leaving the Beta fra ternity house. Witnesses reported seeing a tall, good looking man on crutches near where Hawkins was last seen (29). Ball, Parks, and Hawkins disappeared in a matter of two months. Police had no leads on who this psychopath could be- Bundy covered his tracks perfectly. Janice Ott and Denise Naslund were kidnapped on July 14, 1974 at Lake Sammamish State Park in Issaquah, Washington (Boynton 25).Janice Ott, twenty three, was a probation-office worker. On July 14th, Ott was laying on her blanket at around noon trying to catch a tan. Witnesses say they saw her and a man named Ted, who had his arm in sling, chat for a little bit. After chatting, Ott left with the mysterious man- this was the last time anyone has seen her alive. Denise Naslund was a tad younger at only eighteen years old. She worked as a secretary while studying to become a computer programmer. At 4:30 in the afternoon on the 14th, Naslund had just woken up from a nap. She went to the bathroom and never returned (Serial Killers 19).The abductions from Lake Sammamish were under the control of the King County Major Crimes Unit, where Detective Robert Keppe worked. He was the first to connect the two abductions of Ott and Naslund to the attacks on Lentz and Healy. During this time, Bundy was working at the Washington State Department of Emergency Services in Olympia. His fellow coworkers told him he creepily resembled the â€Å"Ted† in the police sketches and Bundy just smiled and shrugged it off. His own girlfriend, Beth Archer, and four other people called the police and suggested him as a suspect. Beth debated on calling in for days.No matter how much she wanted to deny her love being a killer, there were coincidences that could not be ignored. Bundy was always interested in the newspaper’s descriptions of the suspect and the car the police described was oddly similar to Ted’s. Her lover was safe for now though on account of there being no concrete evidence of murder; the victi m’s bodies had not been found (Serial Killers 20). The policemen’s prayers had been answered on September 7, 1974. Elzie Hammons, a hunter, set up four miles from Lake Sammamish. While walking on a rugged, dirt path, he saw a skeleton. Nearby he discovered a human skull.The search was led by Detective Bob Keppel of the King County police. By the end of the search, the men found a total of one skull, a lower jaw, a rib cage, a spinal column, five thigh bones, assorted smaller bones, and eight locks of hair. The remains were positively identified as Janice Ott and Denise Naslund. The third victim is said to be Georgann Hawkins, but that is not for certain (Serial Killers 20). After discovering these findings, the killings seemed to have stopped. However, this was not the case. Bundy began attending the University of Utah in 1974 and with him also came his destruction.Soon enough, the disappearances started to happen again. On October 2, 1974, Nancy Wilcox vanished from h er neighborhood south of Salt Lake City. The sixteen year old was last seen in a light color Volkswagon bug (Serial Killers 21). Just sixteen days later, Melissa Smith, a seventeen year old, disappeared from a local pizza parlor. Seventeen year old Laura Aime vanished after a Halloween party thirteen days after Smith was kidnapped. About a month after Melissa was taken police found her body in a canyon in the Wasatch Range, east of Salt Lake City.A month after this finding, police located Aime’s body by a trail in the same mountains as Smith. Both of the victims’ skulls were crushed by being hit viciously in the head. Strangled and raped, Smith and Aime’s bodies were found nude and beaten (Serial Killers 21). On November 8, 1974 Bundy attempted to kidnap Carol DaRonch. While shopping at the mall, DaRonch was approached by a policeman asking her to go to the parking lot with him (Nordheimer). The officer called himself Officer Roseland and told Carol that someone had broken into her car (Serial Killers 9).Once they walked out to the parking lot, Officer Roseland showed DaRonch his identification and asked her to go to the police station with him. She got in his Volkswagon and as soon as they sped off, the â€Å"officer† put handcuffs on her wrists. Carol kicked him in the crotch and managed to open the car door. As soon as she jumped out, she stopped an oncoming car for help (Nordheimer). Thankfully, nothing serious had happened to her- she was extremely lucky to be alive. That same night, Bundy drove to Viewmont high school in Bountiful, Utah looking for a new victim to satisfy his appetite since he let his first escape.On that evening, Viewmont was having a school play. The teacher that was in charge was asked by Bundy to go out to the parking lot and help him identify a car. Thankfully, the teacher declined the handsome man’s offer. However, seventeen year old Debra Kent was not so fortunate. Debra left the play early to pi ck up her younger brother (Serial Killers 21). Soon after she left, resident from an apartment complex across the street heard two ear piercing screams. Kent’s body would never be found (22). After the attempted kidnapping of DaRonch and the successful abduction of Kent, Bundy stopped killing for about four months.He then resumed in Colorado where he murdered four more women (26). March 1, 1975 was a comforting day for the families of Brenda Ball, Susan Rancourt, Kathy Parks, and Lynda Healy. Ten miles east of Issaquah, a couple of students that were hiking found a skull near Taylor Mountain. Detective Keppel led a search team of two hundred officers and volunteers. The men and women recovered all of these remains in a matter of eight days (Serial Killers 20). Throughout the year of 1975 Ted Bundy had two dozen police agencies from the states of Washington, Oregon, Utah, and Colorado on alert.These agencies had no idea that they were all after the same man (22). At two a. m. on August 16, 1975, Sergeant Robert Hayward was on his way home from his shift. When he reached his neighborhood he cruised past a suspicious gray Volkswagon. Hayward put on his brights so he could take a look at the license plate. As soon as he turned his brights on, the driver of the Volkswagon turned off his lights and sped away feverishly. After a pursuit, the Volkswagon pulled in to a beaten down gas station. The driver’s license read Theodore Robert Bundy. Ted said he was lost and that he had just seen a movie at the local theatre.Just to be cautious, Hayward called for some back up. When detective Daryle Ondrak arrived he asked Bundy if he could look in his car. Oddly, Ted had removed the passenger seat and sitting next to where the seat should be, was a crowbar. The detectives found this strange so they investigated the trunk. There they found an ice pick, ski mask, a mask made out of panty house, pieces of rope, and a pair of handcuffs. Ondrak arrested Bundy right aw ay but he was soon freed (Serial Killers 22). Later on that week, Ondrak attended the usual meeting with the detectives in the area.As the meeting was coming to a close, Ondrak mentioned Bundy and what had happened a few nights ago. Homicide Detective Jerry Thompson of the Salt lake County Sheriff’s Office pieced all the information together. Thompson had been investigating the murder of Melissa Smith for over a year. He remembered the attempted kidnapping of Carol DaRonch and how she was handcuffed in a Volkswagon. So many pieces were falling together in his mind and he knew that Bundy was the killer. Thompson worked tremendously hard to link Bundy to the DaRonch case (Serial Killers 22).To make sure this happened, on October 2, 1975, Thompson assembled a police lineup. He brought in Carol DaRonch, the Viewmont drama teacher, and a Viewmont student who also talked to the mysterious stranger on the night of the play. All three women picked Bundy out of the lineup. Bundy was c harged with the kidnapping and attempted murder of Carol DaRonch. His bail was set at one hundred thousand dollars and he was being held at the Salt Lake County Jail. After just seven weeks, Bundy’s bail was reduced to fifteen thousand dollars. Johnnie and Louise Bundy scrambled up enough money and on November 26th, Bundy returned to Seattle.Bundy’s trial on the assault of Carol DaRonch was held on February 23, 1976 in the Salt Lake City Courthouse. The trial dragged on for several days, with DaRonch’s testimony being the crucial factor. Four days later Theodore was found guilty of aggravated kidnapping and was ordered to undergo psychiatric examination before his sentencing (Serial Killers 24). A few months later on June 30th, Ted Bundy was sentenced to one to fifteen years in the Utah State Prison. He boasted that he was a popular inmate and that the conviction, which he called just a minor setback, would be overturned in the near future (Serial Killers 24).In January of 1977, Bundy was transferred to Colorado for the trial of the Caryn Cambell murder. For two months, he was held in the small Pitkin County Jail located in Aspen. There, Ted took pleasure in unlimited telephone privileges and made friends with ease. Throughout the trial, he did not get along with his team of lawyers so he fired them and coordinated his own defense. Bundy knew what he was doing- prisoners who are their own lawyer are permitted freedom of movement. He was allowed access to law books and such which are held in the library (25). Bundy took matters into his own hands; On June 7, 1977 Ted escaped.Because Ted was in the courtroom, his handcuffs and leg irons were removed. The deputy in charge of him was guarding the courtroom door, so all Bundy had to do was slip out the back of the attached library. From that point, he jumped out the window, which was on second story, twenty five feet below. He left a four-inch imprint in the ground beneath him. A woman outside the courthouse saw Bundy jump, ran inside the courthouse, and asked an officer if people normally jumped out of windows here. The officer ran outside, but the fugitive was long gone. The police knew that Bundy was a psychopath and that they had to catch him soon (Boynton 27).Police advised Aspen residents to lock their doors, put their cars in the garage, and hide their children. Bundy’s own mother, Louise Bundy, appeared on a news broadcast in Tacoma, Washington begging for Ted to turn himself in (Serial Killers 27). Ted never did turn himself in because he was captured eight days after he fled from jail (Boynton 27). When he returned to jail, he was forced to handcuffs and leg irons each time he left his cell (Serial Killers 27) and was moved to the Garfield County Jail because the police wanted him to be in a jail that had more security (25).The murder trial moved from Aspen to Colorado Springs on December 23, 1977. In Colorado Springs the death penalty is handed out more freely than in Aspen. Prosecutors and police knew that the Caryn Cambell murder was weak. Bundy, however, thought that the verdict was not going to lean his way and did not want to end up prison for the rest of his life. His second escape occurred on December 30th. Bundy starved himself so he would be skinny enough to squeeze out through a hole in the ceiling of his cell. He crept through a crawl space and climbed down into the closet of his jailer’s apartment.After waiting patiently, he walked on the front door of the jail and no suspected anything. No one realized he had escaped until fifteen hours later. Bundy traveled to Ann Harbor, Michigan, and then Chicago. His last stop was Florida (Boynton 27). After Bundy’s second escape, in January 1978, he rented an apartment close to Florida State University. Ted grew a beard and went by the name â€Å"Chris Hagen†, but for the most part he was the same Ted Bundy, just a little altered. While in Florida, he killed t hree women.On January 14th, he attacked Margaret Bowman, Lisa Levy, Karen Chandler, and Kathy Kleiner who were members of the Chi Omega Sorority at Florida State University. Chandler and Kleiner were the lucky ones- they survived. Bowman and Levy were, however, strangled to death by Bundy (Boynton 26). These killings proved that Ted no longer showed the finesse like he used to in he past. He slaughtered as fast and as furious as possible (Serial Killers 34). The day after the Chi Omega killings, Bundy was visiting the Oaks, which is a lodge for snow boarders.Boarders who were also staying there were discussing what had happened the day before and a man named Chris Hagen informed them that the murderer was smart for beating the victims with a log because that does not show DNA. He told his new buddies that he could easily get away with murder because he knew how to find the way around the law. Bundy no longer could appear normal- his impulses were taking over (35). Bundy’s fin al victim was twelve year old Kimberly Leach. Leach left her purse when she went from her homeroom to her gym class. As she was walking back to retrieve it, rain began to pour. She never had the chance to grab her purse.Two months later the police found her body with her clothes folded in a neat stack right beside her (Serial Killers 35). The trial for the Chi Omega attacks was the most complicated and bizarre trial in legal history. At one point during the trial, Bundy was doing three roles at once: defendant, defense attorney, and witness for the defense (Serial Killers 37). During the proceedings Ted even had a fan group of girls who called themselves â€Å"Ted’s Groupies†. The Bundy lovers packed the courthouse to support their favorite serial killer. Throughout the trial, he would occasionally turn and flash them that million dollar smile (39).Another reason why this trial was one of the strangest in history was because while Bundy’s girlfriend, Carole Ann Boone, was getting questioned by him Ted asked her to marry him (42). One day in court, he brought in an envelop that included his confessions to the Chi Omega and Kimberly Leach killings. There was an agreement that said he would have to face life in prison, but not the death penalty. Instead of just accepting the deal nonchalantly, Bundy made a big corruption in the courthouse. He attacked his own lawyer, Mike Minerva, by telling the judge that he was inept and defeatist.While this was happening, the prosecutors silently told the defense table that the bargain deal was off. â€Å"The prosecutors didn’t want to take a chance that Bundy’s confessions would be invalidated on appeal over the issue of his appointed attorney’s competence† (Serial Killers 39). After only six hours of deliberation, Bundy was convicted on two counts of first degree murder of the Chi Omega Killings. He was sentenced to death by electrocution. He received an additional death sente nce for Leach’s murder (42). In the beginning of his imprisonment, Carol Ann visited him often and actually became pregnant with his daughter.Bundy’s daughter was born in October 1982 and met her father multiple times. Four years later, Carol and their daughter left the state to take care of a sick relative. Carol never returned to see Bundy again (Serial Killers 43). While in jail he switched to Hinduism. He started to become very afraid of dying and he was doing everything he could to prolong his life. Bundy told the details of his victim’s death. The victim’s families were given the choice to say a good word about Bundy in exchange for the truth on what happened to their daughters.Not one single person agreed to say or do anything that would help Bundy live any longer (Serial Killers 44). One of his confessions he stated was that on the day he kidnapped Janice Ott and Denise Naslund from Lake Sammamish, he kept both women alive for a while, meaning one had to watch the one die (Serial Killers 43). He also confessed to eleven murders in Washington, eight in Utah, three in Colorado, three in Florida, two in Oregon, two in Idaho, and one in California. Off the record he indicated of two killings in Atlantic City, New Jersey, but this confession was not official (46).Ted Bundy was executed on January 4, 1989 in the Florida State Prison (Editors 89) at 7:16 a. m. When Bundy died, Carol DaRonch was thirty three years old. After the execution DaRonch stated, â€Å"If they’d have asked me, I probably would have pulled that switch myself† (Serial Killers 46). The death of Ted Bundy was comforting news to the families of the victims. Ted Bundy was one of the most interesting serial killers the legal system has ever seen. He charmed and manipulated not only his victims, but also police offers, investigators, and anyone involved legally. Bundy enjoyed the thrill of taunting the police and baiting the media.He was obsessed with the attention he received (Editors 91). Throughout his criminal life, the way he abducted and killed changed tremendously. In the beginning he was very organized and killed with finesse, but his last few murders were brutal and sloppy. In an interview with Bundy the day before he died, Ted stated that the reason he killed the way he did was because of the porn he watched when he was younger. Ted Bundy is a psychopath and destructed the lives of so many families. He once said, â€Å"What’s one less person on the face of the earth any way? † (Serial Killers 43).Ted Bundy was a malicious man who never felt sorry for what he did to those poor women. â€Å"The only death he ever wept for was his own† (10). Works Cited Boyton, Gary. â€Å"Ted Bundy: The Serial Killer Next Door. † Crimes and Trials of the Century. Volume Two. Westport: Greenwood Press, 2007. Print. The Editors of Salem Press. â€Å"Ted Bundy. † American Villains. Volume one. Pasadena: Sal em Press, Inc. , 2008. Print. Goleman, Daniel. â€Å"Brain Defect Tied to Utter Amorality of the Psychopath. † New York Times, 7 July 1987: C1. ProQuest. Web. 25 Aug. 2011. Nordheimer, Jon. â€Å"All-American Boy on Trial. † New York Times. 10 Dec. 1978: SM24.ProQuest. Web. 24 Aug. 2011. â€Å"Serial Killers and Mass Murderers (1980s). † American Decades 2003: n. p. Student Resource Center Gold. Web. 31 Aug. 2011. Serial Killers. Richmond: Time-Life Books, 1992. Print. â€Å"Serial Killers. † U*X*L Encyclopedia of U. S. History 2009: n. p. Student Resource Center Gold. Web. 31 Aug. 2011. â€Å"Ted Bundy. † Crimemuseum. org. National Museum of Crime and Punishment, 2008. Web. 4 Sep. 2011. â€Å"Ted Bundy Biography. † Thebiographychannel. co. uk. Bio. , n. d. Web. 5 Sep. 2011. Thompson, Thomas. â€Å"The Women Disappeared. † DISCovering Authors 2003: n. p. Student Resource Center Gold. Web. 31 Aug. 2011.

Free Essays on A Sociological Perspective On Everyday Use

Webster’s Collegiate Dictionary defines sociology as a systematic study of the development, structure, interaction, and collective behavior of organized groups of human beings. The most important structures that tie together these groups are economics, politics, and social status. The sociological evaluation of Everyday Use by Alice Walker enlightens on issues that continue to plague American families in the present. Walker’s own cultural surroundings reflect on this work, which is obvious by revealing economic, political, and social means within the story. In Everyday Use economic problems are abound in how Walker forms her characters. This story illustrates the economic ways that Walker’s African American family is seeking fame and higher forms of living. The story opens as the narrator, Mama, and her youngest daughter, Maggie, await a visit from Dee, the oldest daughter, and a man who may be Dee’s husband. Dee, who was always scornful of her family’s way of life, has gone to college and now seems almost as distant as a film star; her mother imagines being reunited with her on a television show (Walker, 89; par. 4). Maggie, who seems to be intellectually impaired, bears severe burn scars from a house fire many years before. Both Mama and Maggie are intimidated by Dee and her ‘superior’ attitude. Dee is obviously ashamed of her poor upbringing, as she stated, â€Å"†¦from the way you [Maggie] and Mama still live†¦Ã¢â‚¬  (Walker, 94; par. 81) that Maggie did not understand there were more ad vantageous opportunities available, as if Maggie could not be content in her own way of life. This is the largest socio-economic validation within the story. Dee is the epitome of the economic hierarchy within the tale, as she is clearly seeking to come to terms with returning to the old house where Mama is very poor. Dee represents the higher culture and her poor family origins cause great internal conflicts for her. Walker describes... Free Essays on A Sociological Perspective On Everyday Use Free Essays on A Sociological Perspective On Everyday Use Webster’s Collegiate Dictionary defines sociology as a systematic study of the development, structure, interaction, and collective behavior of organized groups of human beings. The most important structures that tie together these groups are economics, politics, and social status. The sociological evaluation of Everyday Use by Alice Walker enlightens on issues that continue to plague American families in the present. Walker’s own cultural surroundings reflect on this work, which is obvious by revealing economic, political, and social means within the story. In Everyday Use economic problems are abound in how Walker forms her characters. This story illustrates the economic ways that Walker’s African American family is seeking fame and higher forms of living. The story opens as the narrator, Mama, and her youngest daughter, Maggie, await a visit from Dee, the oldest daughter, and a man who may be Dee’s husband. Dee, who was always scornful of her family’s way of life, has gone to college and now seems almost as distant as a film star; her mother imagines being reunited with her on a television show (Walker, 89; par. 4). Maggie, who seems to be intellectually impaired, bears severe burn scars from a house fire many years before. Both Mama and Maggie are intimidated by Dee and her ‘superior’ attitude. Dee is obviously ashamed of her poor upbringing, as she stated, â€Å"†¦from the way you [Maggie] and Mama still live†¦Ã¢â‚¬  (Walker, 94; par. 81) that Maggie did not understand there were more a dvantageous opportunities available, as if Maggie could not be content in her own way of life. This is the largest socio-economic validation within the story. Dee is the epitome of the economic hierarchy within the tale, as she is clearly seeking to come to terms with returning to the old house where Mama is very poor. Dee represents the higher culture and her poor family origins cause great internal conflicts for her. Walker describes...

The Biography of Francisco Morazan

The Biography of Francisco Morazan Jose Francisco Morazan Quezada (1792-1842) was a politician and general who ruled parts of Central America at different times during the turbulent period from 1827 to 1842. He was a strong leader and visionary who attempted to unite the different Central American countries into one large nation. His liberal, anti-clerical politics made him some powerful enemies, and his period of rule was marked by bitter infighting between liberals and conservatives. Early Life Morazan was born in Tegucigalpa  in present-day Honduras in 1792, during the waning years of Spanish colonial rule. The was the son of an upper-class Creole family and entered the military at a young age. He soon distinguished himself for his bravery and charisma. He was tall for his era, about 5  feet 10 inches, and intelligent, and his natural leadership skills easily attracted followers. He became involved in local politics early, enlisting as a volunteer to oppose Mexico’s annexation of Central America in 1821. A United Central America Mexico suffered some severe internal upheavals in the first years of independence, and in 1823 Central America was able to break away. The decision was made to unify all of Central America as one nation, with the capital in Guatemala City. It was made up of five states: Guatemala, El Salvador, Honduras, Nicaragua and Costa Rica. In 1824, liberal Jose Manuel Arce was elected president, but he soon switched sides and supported the conservative ideals of a strong central government with firm ties to the church. At War The ideological conflict between liberals and conservatives had long been simmering and finally boiled over when Arce sent troops to rebellious Honduras. Morazan led the defense in Honduras, but he was defeated and captured. He escaped and was put him in charge of a small army in Nicaragua. The army marched on Honduras and captured it at the legendary Battle of La Trinidad on Nov. 11, 1827. Morazan was now the liberal leader with the highest profile in Central America, and in 1830 he was elected to serve as president of the Federal Republic of Central America. Morazan in Power Morazan enacted liberal reforms in the new Federal Republic of Central America, including freedom of the press, speech, and religion. He limited church power by making marriage secular and abolishing government-aided tithing. Eventually, he was forced to expel many clerics from the country. This liberalism made him the implacable enemy of the conservatives, who preferred to keep the old colonial power structures, including close ties between church and state. He moved the capital to San Salvador, El Salvador, in 1834 and was re-elected in 1835. At War Again Conservatives would occasionally take up arms in different parts of the nation, but Morazan’s grip on power was firm until late 1837 when Rafael Carrera led an uprising in eastern Guatemala. An illiterate pig farmer, Carrera was nevertheless a clever, charismatic leader and relentless adversary. Unlike previous conservatives, he was able to rally the generally apathetic Guatemalan Native Americans to his side, and his horde of irregular soldiers armed with machetes, flintlock muskets, and clubs proved hard for Morazan to put down. Defeat and Collapse of the Republic As news of the successes of Carrera came to them, conservatives all over Central America took heart and decided that the time was right to strike against Morazan. Morazan was a skilled field general, and he defeated a much larger force at the battle of San Pedro Perulapan in 1839. By then, however, the republic had irrevocably fractured, and Morazan only effectively ruled El Salvador, Costa Rica and a few isolated pockets of loyal subjects. Nicaragua was the first to officially secede from the union, on Nov. 5, 1838. Honduras and Costa Rica quickly followed. Exile in Colombia Morazan was a skilled soldier, but his army was shrinking while that of the conservatives was growing, and in 1840 came the inevitable result: Carrera’s forces finally defeated Morazan, who was forced to go into exile in Colombia. While there, he wrote an open letter to the people of Central America in which he explained why the republic was defeated and laments that Carrera and the conservatives never tried to really understand his agenda. Costa Rica In 1842 he was lured out of exile by Costa Rican Gen. Vicente Villasenor, who was leading a revolt against conservative Costa Rican dictator Braulio Carrillo and had him on the ropes. Morazan joined Villasenor, and together they finished the job of ousting Carrillo: Morazan was named president. He intended to use Costa Rica as the center of a new Central American republic. But the Costa Ricans turned on him, and he and Villasenor were executed on Sept. 15, 1842. His final words were to his friend Villasenor: â€Å"Dear friend, posterity will do us justice.† Legacy of Francisco Morazan Morazan was correct: Posterity has been kind to him and his dear friend Villasenor. Morazan is today seen as a visionary, progressive leader and able commander who fought to keep Central America together. In this, he is sort of the Central American version of Simon Bolà ­var, and there is more than a little in common between the two men. Since 1840, Central America has been fractured, divided into tiny, weak nations vulnerable to wars, exploitation, and dictatorships. The failure of the republic to last was a defining point in Central American history. Had it stayed united, the Republic of Central America might well be a formidable nation, on an economic and political par with, say, Colombia or Ecuador. As it is, however, it is a region of little world importance whose history is most often tragic. The dream is not dead, however. Attempts were made in 1852, 1886 and 1921 to unite the region, although all of these attempts failed. Morazans name is invoked anytime there is talk of reunification. Morazan is honored in Honduras and El Salvador, where there are provinces named after him, as well as any number of parks, streets, schools, and businesses.

Examining Islam In Malaysia Religion Essays

Examining Islam In Malaysia Religion Essays Examining Islam In Malaysia Religion Essay Examining Islam In Malaysia Religion Essay Malaysia is modern Muslim state where more than half of its 26 million people have embrace Islam as their faith. Halal is an Islamic spiritual usher to how Muslims should populate their lives from the manner their nutrient is prepared to how their personal and societal relationships are conducted. In Malaysia Halal is a construct accepted by all, by both Muslims and non- Muslims. The bulk of concerns in Malaysia sells merchandises or offer services that are Halal endorsed. The Malaysia Halal Certification is globally respected. In our of all time progressive universe, it has become progressively disputing for Muslims to find whether the nutrient or drinks they consume are sacredly acceptable or Halal. This Halal and non-Halal job is non merely limited to nutrient and drink but besides to other merchandises and services. For Muslims life in a wholly Muslim state like Saudi Arabia, the Halal inquiry is non an issue at all. For those life in a multiracial Muslim state like Malaysia, although Halal nutrient or services are readily available and easy to obtain, there is a demand for the authorization to supervise and implement criterions to guarantee Halalness peculiarly when the merchandises or services are made, sold, prepared or provided by non-Muslims. However, the existent challenge is for Muslims life in a state whose population is preponderantly non-Muslims. Excess diligence is needed for these Muslims to bask everything Halal. Most contact is that there are about 1.9 billion Moslems in the universe who are consumers of Halal nutrients. As such the Halal nutrient market is the largest nutrient market in the universe. Among the Halal importation states are those which have one of the highest per capita incomes in the universe, have the fastest turning in-between categories in the universe, import a important proportion of their nutrient demands and have the highest rates of population growing in the universe. Malaysia will be developed International Halal Food Hub for monitoring and standardisation the Halal nutrient merchandise. The Halal enfranchisement will be gives if the nutrient ingredients are Halal. This enfranchisement of Malaysia Halal criterion are besides will be strengthened and sharply promoted internationally. HALAL BEEF PRODUCT Halal merchandises are fast deriving world-wide acknowledgment as a new benchmark for safety and quality confidence. Merchandises that are produced with Halal enfranchisement are readily acceptable by Muslim consumers every bit good as consumers from other faiths. This credence is due to the wholesomeness construct of Halal, which covers non merely the Shariah demand, but besides the hygiene, sanitation and safety facets. Halal enfranchisement is a powerful selling tool for both the Muslim and non-Muslim manufacturers, as there are an increasing consciousness on the portion of Muslim consumers all over the universe on their duty to devour Halal nutrient. The Arabic word ( Halal ) means lawful or permitted. In the Holy Quran, Allah commands Muslims and all of world to eat of the Halal things. Basically, Allah Al Mighty knows what is best for us to eat. And usually all the Halal nutrient are really clean and safe from any disease. But for non-Halal nutrient, you ever can happen some interesting facts associating to sickness. This undermentioned merchandises are decidedly Halal such as milk ( from cattles, sheep, camels, and caprine animals ) , honey, fish, workss which are non intoxicating, fresh or dried fruits, legumes A ; nuts like peanut, Anacardium occidentale nuts, Pomaderris apetala nuts, walnut, grain such as wheat, rice, rye, barley, and oat. Basically, all nutrient is Halal except meat from swine such as porc, jambon, pork-based merchandises and byproducts such as sausages and gelatin. Animals improperly slaughtered or already dead before slaughtering is due to take topographic point. Animals killed in the name of anyone other than Allah ( for illustration, by anyone other than a Jew, Christian or Muslim, or as portion of a heathen forfeit ) , alcohols, blood and blood byproducts, nutrients contaminated with any of the above merchandises. Most of the sweets use non-Halal Gelatin that comes from hogs. Focus about the beef, they are merely Halal if they are slaughtered harmonizing to Islamic Law. The processs that we must make at the beef are the carnal must be slaughtered by a Muslim. The animate being besides should be put down on the land or held it if it is little. The pharynx of the animate being must be sliced with a really crisp knife to do certain that the 3 chief blood vass are cut. While cutting the pharynx of the animate being ( without break uping it ) , the individual must articulate the name of Allah or declaim a approval which contains the name of Allah, such as Bismillahirahmannirrahim, Allah-u-Akbar . Islam prohibits the meat of animate beings that are slaughtered without declaiming the name of Allah and those that are slaughtered whilst articulating a name other than Allah. Mentioning the name of Allah during slaughter is really a manner of seeking permission from God for taking the life of the animate being for the exclusive intent of nutriment. The prohibition to declaim a name other than Allah during slaughter Acts of the Apostless as a precaution to a Muslim s religion. Islam is a faith which promotes monotheism and rejects any signifier of polytheism. Mentioning a name other than Allah is regarded as a polytheistic act, therefore such act is non allowable during slaughter. For more information, they lead the cow into an country, line its caput up with where the Piston comes out, and BAM! The cow is unconscious, hung by its mortise joints, and sent to where the slaughter takes topographic point. Sing domestic fowl, a common pattern is to render them unconscious by electrocuting them before slaughter. Butchering is to be done from the forepart of the cervix, between the pharynx and the caput of the chest bone ( Libba ) . The throat/oesophagus ( Mirree ) , windpipe/trachea ( Halkoom ) and the two jugular venas ( Wadijan ) are cut in the cervix without break uping the spinal cord. This cut severed the arterias to the encephalon of the animate being, therefore striping the encephalon of blood supply. As a consequence, the encephalon loses consciousness due to deficient O. This renders the animate being unconscious, doing the animate being the least sum of pain.A By contrast, the Islamic method of butchering does non let for animate beings to be killed in forepart of other animate beings. It requires an highly crisp blade and the fleet scratch of the major venas in the cervix to ease in a painless, speedy blood loss and decease. Before the slaughter takes topographic point, the animate being is examined for overall wellness. If the animate being is deemed unhealthy, it can non be slaughtered for nutrient. The animate being is slaughtered in such a manner that most of the blood exits the organic structure. The end is to butcher the animate being, restricting the sum of hurting the animate being will digest. DEPARTMENT OF ISLAMIC DEVELOPMENT MALAYSIA ( JAKIM ) History In 1968, the Conference of Rulers Pakistan has decided that the demand for a organic structure to mobilise attempts for development and promotion of the Muslims in Malaysia, in line with Malaysia s position as an Islamic state that has strong international and universe attending. Acknowledging this, a secretariat to the National Council of Religious Affairs was established, to keep the pureness of religion and the instructions of Islam. Secretariat was later developed as the Religious Department of the Prime Minister who was subsequently promoted once more to the Islamic Affairs Department ( BAHEIS ) . On January 1, 1997, in line with the development and advancement of Islam in the state has stabilized, the Department of Islamic Development Malaysia ( JAKIM ) is established by the Malayan authorities took power and the function ( BAHEIS ) . FUNCTION OF JAKIM Formulation and standardisation of Islamic jurisprudence Formulate, reappraisal and amend Torahs for the standardisation of Islamic provinces. Streamline and standardise the Islamic jurisprudence throughout Pakistan. Act enacts Islamic jurisprudence and the federal districts. Enforcement of Islamic jurisprudence provinces Organizing the execution and conformity opinion. Coordination in the disposal of Islam Streamline the disposal of Islamic personal businesss and the provinces. Construct a strong Islamic idea among Muslims based on the retention of the Sunnah Wal Jamaah. Produce cells Islamic sermonizers and bookmans through preparation in developing establishments of Islam. Establishing benchmarks and patterns of Islam through the preparation of service criterions Hadhari Referral centres and consultative services associating to Islam authorities and private bureaus. Increasing coaction with the missional web non-governmental organic structures at national and international Strengthening endurance of Muslims in Sabah and Sarawak in educational, missional and social-economic Strengthening integrity among Muslims to the Ummah. To authorise the non-Muslim, autochthonal peoples and minority groups. Expand the plan and programs Islamic through wireless and telecasting Stationss. Expanding the plan elements of Islamic values and personality to cover with societal ailments. Coordination and development of Islamic instruction Developing a squad of experts in assorted Fieldss of Islamic cognition. Make Malaysia a hub for higher instruction and research al-Quran and al-hadith in regional and international degrees. Develop and organize the direction of the province spiritual school of Islamic instruction and Islamic schools. Develop and co-ordinate plans and categories al-Quran mass Ain ( Kafa ) in the current national instruction policy. Strengthening the function of establishments and plans prosperity mosque as a centre of scientific discipline and civilisation of the community development that involves all walks of life. WHY ISLAM FORBIDS PORK Pork is the most normally eaten signifiers of meat around the universe, there are over 100 million metric dozenss of porc is consumed throughout the universe. And porc can be served in different signifiers such as cooked or signifier of sausages. However, we know that Islam non eating porc but what is the ground they forbids porc. So now, we go to discourse about it. We know that nutrient and drink have a direct consequence on our wellness. That is why Islam prevents to unhealthy nutrient. Because they believe both physical and moral wellness are every bit of import for a healthy society. Therefore, the abstinence from eating porc is one of the stairss taken by Islam to pattern hygiene and to achieve pureness of psyche. To cultivate our inner modules, Islam insists upon the cleanliness of organic structure and the purification of psyche through Salaat ( supplications ) , Zikr ( recollection of Allah ) and other devotional responsibilities. Islam teaches us how to achieve the virtuousnesss and how to give up bad wonts because both good and bad grow in the adult male harmonizing to his upbringing, instruction and environment. A human being has natural desires: nutrient, slumber and sex being the three primary 1s. He has besides natural emotions: sorrow, felicity, love, fright, disgust and greed etc. Islam does nt urge the complete repeal of these urges but offers a method of commanding them through spiritual instruction and subject. The prohibition of eating porc in Islam is relevant in this context. There is a stating in English that a adult male becomes what he eats. Harmonizing to doctors and medical experts, porc is a harmful diet. Consumption of swine-flesh creates lowliness in character and destroys moral and religious modules in a adult male. Despite Islam allows Muslims to eat clean thing. However, in the ingestion of meat, Muslims are required to be selective and separate the Halal nutrients. Dr. E. Kazim. M.D, in his article Medical facets of out nutrients in Islam ( July 1981 issue of Muslim Journal ) has described diseases carried or caused by the flesh of swine. He writes: The hog is a scavenger. It is an omnivorous animate being. It eats everything. There are many diseases carried from swine to adult male, peculiarly parasite infestations. Recently extended research has been focused on senility-old age is characterized by indurating of interior liner of the blood vass of the bosom, encephalon etc. a procedure called coronary artery disease. When a coagulum signifiers, it consequences in coronary thrombosis or a bosom onslaught, intellectual thrombosis or shot. Dr. Glen Shepherd wrote the following on the dangers of eating porc in Washington Post ( 31 May 1952 ) : One in six people in USA and Canada have sources in their musculuss trichiniasis 8 from eating porc infected with Trichinella spiralis worms. Many people who are infected show no symptoms. Most of those, who do hold, retrieve easy. Some dice ; some are reduced to lasting shut-ins. All were careless porc caters. He continued: No 1 is immune from the disease and there is no remedy. Neither antibiotics nor drugs or vaccinums affect these bantam lifelessly worms. Preventing infection is the existent reply. After reading the statement of Dr. Shepherd, one can recognize that there is no existent warrant of safety when eating porc that one would non be affected by trichina worm. That is why modern physicians advise three prohibitions during unwellness: no spirits, no porc and no smoke. At the terminal we know that Muslim forbids porc because they respect their faith. They believe their GOD will care for them. But if they are under dearth, they still can eat porc to last, it s no wickedness. Decision At the terminal, we found that Halal nutrient have many benefits and that s why many people either Muslim or non Muslims, would wish to take Halal nutrient. Halal meat is good for nutrition and wellness. Merely healthy animate beings can be slaughtered. It is done by Moslems who are trusted and experienced. The meat itself will hold no blood coagulums within the veins-giving it a longer shelf life. Animals will be treated with clemency and regard and will be blessed with the name of God ( Allah ) prior to slaughter. Cultural and spiritual considerations are non the lone grounds why consumers are taking kosher- and Halal-certified nutrients. Many perceive the excess supervising implicit in the certified nutrients assures higher quality and safer nutrient merchandises. Harmonizing to Packaged Facts study, Market Trend: Kosher- and Halal-Certified Foods in the US , resonates with a similar study from Mintel released earlier this twelvemonth, which concluded that the bulk of US consumers who buy kosher nutrients do so for sensed quality and safety grounds, instead than for spiritual 1s, and there is no ground to presume things are any different in Australia and New Zealand. They study found that three in five people who buy kosher nutrient do so because they perceive it to be better quality, Halal nutrient besides have a batch of nutrition and they feel safe to eat it, and it free from any disease other that, handiness to acquire Halal nutrient is easier. The two most popular markets for Halal nutrient are South-East Asia and the Middle East. By traveling through the Halal enfranchisement procedure, nutrient processors will open up the possibility of extra patronage and frequently they will non even have to do alterations to their merchandise to acquire such enfranchisement. There are four stairss in processing of Halal nutrient that is: application, entry, treating enfranchisement and station enfranchisement. And what s the of import in the stairss of processing is certification attests that a product/service is suited for Muslims and finished merchandises which adhere to Halal fabrication processs carry a Halal symbol on the label. We know that all equipment used in the production of Halal nutrients must be free from taint with non-Halal points and comply with the necessary hygiene and sanitation demands. All ingredients must all be Halal as good. Favorable perceptual experiences Many consumers believe that Halal and kosher nutrient is produced under stricter supervising than is provided by authorities review and for many consumers the Halal and kosher symbols warrant that the nutrient is free of contaminations or disease and no preservatives added. The research indicated that more than half of consumers who purchased kosher merchandises did so because they considered them to be safer than merchandises non certified as kosher. Mintel s research has shown that kosher was the most often used claim on nutrient and drink merchandises launched in the US in 2008 which, as the Judaic population is non increasing, suggests that the turning involvement may be more to make with nutrient safety than faith. Aside from spiritual demands, kosher and Halal supervising adds another degree of quality control in reacting to the demands of the discerning consumer. Simply by adhering to the kosher and Halal demands and holding nutrients certified, processors will broaden their market.

Environment assessment of Apple Inc Research Paper

Environment assessment of Apple Inc - Research Paper Example According to Porter, the threat of substitutes shapes competition within an industry and unless there is demand for a particular product, substitutes may not have any specific impact (Grundy, 2006). It was observed that although Apple is the most favored company as a retail vendor of tablets, its market shares have gone down significantly due to launch of low cost tablets by the competitors such as, Samsung, Asus and Blackberry. In addition, consumers are shifting towards budget phones with similar software and outlook owing to their declining disposable income (The Wall Street Journal, 2014). Previously, Apple faced low competition level as that of innovation was low; but presently, almost all companies are competing at the same level in terms of software and hardware superiority. There is little product differentiation that Apple can incorporate regarding software, but it can utilize the same strategy that the competitors are applying for hardware. Apple needs to upgrade the hardware features offered within a specific price range; in other words, the consumers must be provided with better product related services without increasing the cost. Bargaining power of buyers According to the Porter’s model, the bargaining power of buyers is determined by the concentration of consumers in an industry, product differentiation, brand identity and price sensitivity (Miller, 1988). The major opportunity lying ahead of Apple is that of capturing the market of emerging economies.

The Concept of Culture in the Translation Studies Coursework

The Concept of Culture in the Translation Studies - Coursework Example Each approach to translation attempts to trace in detail the actual process of translation and to describe how translators actually translate. One of the most important methods to emerge today in translation studies is the cultural approach. This paper will explore the merit of this method in translation studies. It was the Romans who first introduced the use of the concept of culture as an indispensable aspect in translation studies. According to Rainer Schulte and John Biguenet, during their period translation meant incorporating subject matters of foreign culture into the language of one’s own culture. For critics, this could mean looting those elements from Greek culture that would enhance the aesthetic dimensions of the Roman culture. However, as what Cicero proclaimed, he was translating ideas and their forms and was therefore setting the word-for-word rendering of the original-language text secondary or of no import at all. Culture, hence, was pivotal here even if its a spects were used to enhance another. Saint Jerome, the famous translator of the Greek Bible into Latin, favoured this method, arguing that translation meant expropriating ideas and insights from another culture to enrich one’s own language. Saint Jerome in fact improved on this, contributing to the definition of the history of the discipline. One of the authors who would credit Saint Jerome as their influence is Rufinus of Aquilea, one of the most important translators of Greek texts into Latin in late antiquity.

What is Wrong With the Dream Act Essay Example | Topics and Well Written Essays - 250 words

What is Wrong With the Dream Act - Essay Example On the positive side, the Act perhaps advances national security because it provides a wider field for eligibility of military service. In addition, illegal immigrants have an opportunity to become lawful permanent residents, and in time citizens. It is an exaggeration of the benefits of the policy because it disregards trifling issues that may arise later in its enactment. Depressingly, it affects immigration policies and the entire immigration system, besides being a costly process (Sands 642). It is virtually impossible to swear an oath for the United States when one is still theoretically a citizen of another country, in case the unlawful immigrants serve in the military. The DREAM Act affects the immigration system because lawful immigrant would face discrimination in enjoying invaluable benefits of being a citizen. It is bigoted because lawful immigrants take three years to gain citizenship wile unlawful immigrant only need two years to acquire citizenship. This promotes unlawful immigration and destabilizes the immigration system. The Act benefits only a small population, which will enjoy education and work opportunities, while undermining the efforts of a vast majority of lawful immigrants and American citizens who are

Final project Assignment Example | Topics and Well Written Essays - 1750 words

Final project - Assignment Example A proper analysis will provide an efficient project plan that provides well for, the work breakdown structure, methodology, work packages and the estimated time required to complete the project at hand. Risk plan for the whole project will also be designed and implemented for the foreseen risks that could hamper the successful delivery of the project. Unmitigated risks in the construction industry have cost significant loss of property and life. The financial loss can be in terms of delay and over expenditure. Some of the serious risks that must have a proper management plan include design changes, cost overrun, project process approval, safety and the conditions of the sites among others. The project will be divided into three major activities namely preparation, lifting and reinforcing the building. The preparation will involve the following activities i.e. plans and permits, assembly of machines, cleaning of the soil, temporal removal of ducts, removal of the floor, removal of the walls, installation of ducts system back, and supplying of heat to restore warmth. During these activities, the residents will not be required to vacate their houses but there will be temporal disruption of their normal services. This phase will take an estimated 27 days. The lifting phase will include the following activities, assembly of the machinery, removing of the porch, installation of the jacks, lifting of the building and finally, transfer of the soil to another place This phase will take an estimated 6 days to complete. The final phase will include activities such as additional excavation, foundation replacement, lowering of the building, framing, refitting of the furnace, and finishing. This phase will take 11 days to finish. Figure 2.0 shows the relationship between the activities projected to finish the project. The diagram also outlines the resources assigned to each activity and the flow in which the activities will be carried out.

Midterm- assignment Example | Topics and Well Written Essays - 500 words

Midterm- - Assignment Example The promotions received are determined by various things, i.e. personal characteristics, appearance, job performance and intellectual capacity. Promotions to higher level need to maintain an impression on the superiors with intellectual capacity and this intellectual capacity can only be communicated through communication that is done through report writing. Reports exist because business needs information in order to function. Every member or employee who is enrolled into a business, for instance workers and staff employees, have some relevant information regarding his or her job that needs to be communicated. The nature and requirements at different levels in business is different. At lower organizational levels the need for information is relatively low. Work assignments at higher levels require more information. Information is required for business from different aspects. For example, the supervisor needs to keep a record of the data on the output and quality of the production. The supervisor also needs to record the information on the competition, new production techniques; new equipment etc. to be specific information is required by every person inany business. In order to find the relationship of this need in report writing, it can be said that the reports would provide systematic information that is needful for the business because a business must have information in order to function

Scenarios week 4 Essay Example | Topics and Well Written Essays - 1000 words

Scenarios week 4 - Essay Example The situation presented in the case of Glenbrook South High School is normal in most schools, where students with demonstrable capabilities end up failing their exams. After the results that Joanie gets, despite having spent time delivering the content as effective as she could, there is need to come up with a plan that can facilitate effective learning, application of the content and responding to questions in an exam situation. Firstly, in order to facilitate effective learning, Joanie can consider diversifying the teaching and learning style that she uses. One of these ways is to let students do the teaching. (Mwenda, 2012). For instance, a student can be assigned a single theme and allowed some time to carry an in-depth research then come and share the same with the rest of the class. In essence, learners grasp more what they have actively participated in than what has been imposed on them from the teacher. (Mwenda, 2012). Secondly, Joanie can consider engaging the class in group work through discussions and simulations. By doing this, learners will have an opportunity to bring out what they initially thought was right when it was wrong. (Mwenda, 2012). In addition to this, the levels of confidence will be built as the learners correct each other in addition to having the freedom to share what they could have dismissed as irrelevant ideas. Further to this, low achievers can have an opportunity to learn how their well performing colleagues manage to do it. (Mwenda, 2012). In order to have the learners improve in their performance in exams, there are a number of considerations that can be included in Joanie’s teaching plans. Firstly, since the questions that the students failed were to do with memory or remembrance, a catchy and memorable plan should be in place. For instance, apart from being given a chance to read the text on their own, the teacher can organize a video show or an acted presentation of the text in order to have the students remember

Final project Assignment Example | Topics and Well Written Essays - 1750 words

Final project - Assignment Example A proper analysis will provide an efficient project plan that provides well for, the work breakdown structure, methodology, work packages and the estimated time required to complete the project at hand. Risk plan for the whole project will also be designed and implemented for the foreseen risks that could hamper the successful delivery of the project. Unmitigated risks in the construction industry have cost significant loss of property and life. The financial loss can be in terms of delay and over expenditure. Some of the serious risks that must have a proper management plan include design changes, cost overrun, project process approval, safety and the conditions of the sites among others. The project will be divided into three major activities namely preparation, lifting and reinforcing the building. The preparation will involve the following activities i.e. plans and permits, assembly of machines, cleaning of the soil, temporal removal of ducts, removal of the floor, removal of the walls, installation of ducts system back, and supplying of heat to restore warmth. During these activities, the residents will not be required to vacate their houses but there will be temporal disruption of their normal services. This phase will take an estimated 27 days. The lifting phase will include the following activities, assembly of the machinery, removing of the porch, installation of the jacks, lifting of the building and finally, transfer of the soil to another place This phase will take an estimated 6 days to complete. The final phase will include activities such as additional excavation, foundation replacement, lowering of the building, framing, refitting of the furnace, and finishing. This phase will take 11 days to finish. Figure 2.0 shows the relationship between the activities projected to finish the project. The diagram also outlines the resources assigned to each activity and the flow in which the activities will be carried out.

Scenarios week 4 Essay Example | Topics and Well Written Essays - 1000 words

Scenarios week 4 - Essay Example The situation presented in the case of Glenbrook South High School is normal in most schools, where students with demonstrable capabilities end up failing their exams. After the results that Joanie gets, despite having spent time delivering the content as effective as she could, there is need to come up with a plan that can facilitate effective learning, application of the content and responding to questions in an exam situation. Firstly, in order to facilitate effective learning, Joanie can consider diversifying the teaching and learning style that she uses. One of these ways is to let students do the teaching. (Mwenda, 2012). For instance, a student can be assigned a single theme and allowed some time to carry an in-depth research then come and share the same with the rest of the class. In essence, learners grasp more what they have actively participated in than what has been imposed on them from the teacher. (Mwenda, 2012). Secondly, Joanie can consider engaging the class in group work through discussions and simulations. By doing this, learners will have an opportunity to bring out what they initially thought was right when it was wrong. (Mwenda, 2012). In addition to this, the levels of confidence will be built as the learners correct each other in addition to having the freedom to share what they could have dismissed as irrelevant ideas. Further to this, low achievers can have an opportunity to learn how their well performing colleagues manage to do it. (Mwenda, 2012). In order to have the learners improve in their performance in exams, there are a number of considerations that can be included in Joanie’s teaching plans. Firstly, since the questions that the students failed were to do with memory or remembrance, a catchy and memorable plan should be in place. For instance, apart from being given a chance to read the text on their own, the teacher can organize a video show or an acted presentation of the text in order to have the students remember

How to manage your time effectively Essay Example for Free

How to manage your time effectively Essay Ever come up short on schedule for something that should have been finished? On the off chance that you addressed yes, maybe you experienced difficulty dealing with your time legitimately. Time administration can show you how to take advantage of your time. Time management is one of the most important skills for university students. You should be very busy with your studies while, at the same time, balancing it with an on-campus social life. You have been admitted to the school of your choice, with hopes of meeting new friends and finding success in your classes. Getting into college is the easy part, but the hard part would be finishing it in one piece. College can be fun but at the same time frustrating, especially if your professors are being difficult or too strict. You may have thought some of these things when you first visited your university’s campus: †¢ I am overwhelmed. This is too much. †¢ The campus is so big, how will I ever find my way around? †¢ Okay, now I am a college student. Now, what happens? Surviving college is not just about how intelligent you are. It is not about how high you scored on standardized tests or admissions exams, and it is not entirely about classes and studying. People need to socialize; it’s part of their human nature. College does allow you to interact, but you must also study. It is important that you balance your time between studying and socializing. Some college students study themselves to the point of fatigue, but then some of them do not pass their classes due to stress. Other college students think of the university as one endless party. Some students do not appreciate the importance of socialization, and others do not value the importance of their education. You may be an intellect but it is not the only key to success in college. What is the secret to collegiate success? Time management is vital. College requires you to balance your life. You have to manage everything, such as class preparation, studying, campus organization activities, spending time with friends, eating healthy, exercising, and sleeping. Time management is not solely about studying, but also the attentiveness on relieving the stress of college life. Here are some ways that you can effectively manage your precious time: †¢ Learn to prioritize. Once you are focused on the goals you wish to achieve, you must prioritize the activities required to reach the goal. That will help you determine what particular task needs to be accomplished first and what tasks can be reserved for the future. To accomplish your goals more efficiently, try to mark deadlines on your calendar. †¢ Try to set goals. Know what you want to achieve and make those achievements your priority. That could be anything, whether you want to achieve the goal in a day, a week, a month, or a semester. Determine what your academic goal should be. Making goals could make it simpler for you to concentrate; instead of juggling subjects that you think are easy, it could be very stressful and often results in failing to achieve your goal. If you have more than one goal, it is wise to separate them into more manageable sections. Make a list of what you want to achieve for one week and for following weeks. †¢ Use extra time constructively. As an example, instead of doing nothing before class while waiting for the professor to arrive, try to think of the latest class assignment. If you are assigned to write an essay or research paper, use the time to think of a good topic for it. It is a fantastic way to portion your time into manageable pieces, and great time saver. It also allows you more time to spend time with your friends. When it comes to finishing tasks, sooner is always better than later. †¢ Time management planning is available for you to use to your advantage. Do not squander the resources and methods or available to you. The key to time management planning is carrying out the plans. Some college students get easily swayed by friends to attend a party while the student should be studying or otherwise in the process of achieving the established goals. Oftentimes, students think that they can put off the agenda until tomorrow. Doing so often results in too many things to do the next day, resulting in stress and frustration. You may have thought that each day is too short for you to finish all your work, and you may wish that there were more hours in a day. Those wishes are impossible. Therefore, the best course of action is to make use of what little time you do have.

The word perfume

The word perfume Introduction: History of Perfume The word perfume itself is derived from the Latin per fume, which means â€Å"through smoke†. Due to the fact that the original use of aromatic materials was of burning incense, as an offering to the gods.1 Aromatic materials have been used for a variety of different purposes over the past thousand years. Perfumes during this era largely consisted of uncharacterized aromatic compounds.2 Ancient Egyptians used such fragrant materials in many different forms. While it wasnt until the Crusades that perfumery became more knowledgeable, due to the increase in trade of spices which was a known ingredient in perfumes.1 However it wasnt until the 19th century when alchemy became more popular that perfumes began to evolve and change into its current state. The past 100 years has seen the rise of many perfumes that extensively use synthetic chemicals. The first example of the modern perfume was in 1882, Fougere Royale created by Paul Parquet, composed of many synthetic compounds.1 Throughout the next few decades major advancements in the structural characterization of aromatic compounds (with the use of gas chromatography and mass spectroscopy2) led to the creation of synthetic materials. Perfume industries of late use large amounts of synthetic ingredients in the perfume production compared to natural sources. Statistically out of 3000 fragrance ingredients, less than 5% come from natural sources.1 Section 1: Production of Perfume The components of perfume that provide the fragrance can be produced/extracted in 2 major ways. As mentioned above until 100 years ago perfumes used natural sources for use of fragrant chemicals, since then the compounds are synthesised artificially in laboratories. Methods of both production types are mentioned below. Natural Perfume Ingredients Natural sources vary from plants (lavender, jasmine etc.), fruits (lemon, orange etc.), and animals (musk from deers, ambergris from whales). The components that contribute to the smell of the above sources are produced using methods that fall into 3 basic techniques. Expression: simplest of the 3, only used for citrus oils, involves squeezing and compression of the material to obtain oil.3 Distillation: used in manufacture and extraction of essential oils in plants, steam is utilised to help release aromatic molecules from the material. The oils co-distil with the steam, causing the water to be separated (using a Florentine flask) and discarded from the oils. However in some cases the water can be distributed as â€Å"floral waters†, as they may contain certain fragrant qualities.1 Solvent Extraction: the most important and frequently used in modern perfumery. Typical solvents consist of combinations of petroleum ether, acetone, hexane and ethyl acetate and various others. This technique produces a concrete (resinoid) which can then either be distilled into an essential oil or extracted using ethanol to produce an absolute.1 However ethanol extraction cannot be used on plant materials as they contain water, which can be absorbed by ethanol. Therefore a new technique known as the ‘Superficial Fluid extraction is used where the solvent used is Supercritical CO2(carbon dioxide in its fluid state). This process is more successful in providing fragrant compounds with odour, that more closely resembles that of its raw material.3 On the other hand its is a very expensive process, due to the pressure and temperature required to keep CO2 in its liquid state.1 Synthetic Perfume Ingredients As organic chemistry began to develop, the fragrant chemicals involved in perfume began to gradually become synthetic. The first perfume to utilise new synthetic materials is known to be the popular Chanel No5 in 1921. It used aliphatic aldehydes for the first, which helped to create a rich jasmine ‘note for the perfume. One major reason that the perfume industry use synthetic compounds over the natural is because of its expense. It is much cheaper to produce the materials synthetically than extracting it by natural means. Structurally almost all fragrant molecules have stereocenters, any point in a molecule where interchanging of any two groups leads to a stereoisomer. 7 Due to this it becomes difficult to synthesise the particular isomer required for fragrance. In 1991 however a scientist known as Paquette synthesised a steroisomer of Ambrox, which is known to be an amber odorant.2 The isomer is (-)-9-epi-Ambrox. This was made possible due to the use of a method known as oxy-Cope rearrangement2 to isolate a single isomer. Process: The active species, the bicyclic ketone is treated with dihydrofuranyl lithium, producing 2. This product is then reacted with phenylselenyl chloride, producing the compound 3. The removal of the phenyl selenium group providing the double bond required, and then followed by alkylation with methyl iodide and LDA. Sodium borohydride (NaBH4) is then used to reduce the ketone molecule into an alcohol. Catalyst palladium utilised to reduce double bonds. This product is then dehydrolated to produce the desired (-)-9-epi-Ambrox.2 The above example of chemical rearrangement is one of the many process is used in the formation of synthetic fragrances. Determining the fragrant materials of perfumes requires analysis of its chemistry. This is done by the use of gas chromatography and mass spectroscopy. The use of analytical chemistry is also evident in the synthesis of perfume. These aromatic compounds that have either been extracted or synthesised are eventually formulated with other ingredients to produce the end product, Perfume. Formulation of Perfume Once the perfume oils are collected, they will be ready to be blended together. There may be as many as 800 different ingredients and take several years to formulate a special scent.5 Once the scent is created alcohol is mixed with it, this can dilute the scent of the perfume. Alcohols also evaporate quickly which allows the scent (top notes) to be released at a faster rate. The alcohol used in perfumery is ethanol and is odourless.5 Alcohols used in perfumes is usually denatured so that they are not marketed as alcohol rather than perfumes. This process is known as Blending. Section 2: ‘Notes on Perfume The term â€Å"notes† in perfumery means smell. The whole concept behind perfume is its fragrance. Notes are a descriptive form of the many layers of fragrances found in perfume. Perfumes usually consist of three notes: Top Notes: are responsible for the initial smell of perfumes. They normally consist of small, light molecules that evaporate quickly (with the help of alcohol), the most volatile compounds. Heart Notes: the smell that sets after the quick evaporation of the top notes. Forms the main aroma (hence known as ‘heart) of the perfume, has the ability to last several hours. Base Notes: expectantly the scent that appears after the exit of the heart notes. These are made of heavy, large compounds which evaporate the slowest. The long lasting scents of the base notes are very rich and deep, helping to sustain the effect of the perfume.6 Section 3: Physical aspects of Perfume The main physical aspect of perfume is its colour. Perfumes that have colours are found to be more attractive to the buyer. However not all perfumes are coloured, this is because manufacturers add compounds, compounds that reflect certain colours in light, into the perfume. For example: Section 4: Allergies caused by Perfumes Breathing problems, asthma and contact dermatitis (an itchy and inflamed skin rash) are typical reactions to fragrances. These irritations are known to be caused by the various mixes of chemicals in the perfume. Examples of the many allergenic fragrances include chemicals such as amylcinnamic alcohol, anisyl alcohol, benzyl alcohol, benzyl salicylate, even natural products such as clove oil, nutmeg oil, odor of rose and cinnamon oil. These can result in rashes or swelling on surfaces of hands, arms and face.9 The addition of alcohol in perfumes only increases the allergies/irritation to the skin. To prevent alcohol allergies it is possible to manufacture perfumes with perfume oils4 instead. Perfume oils other than preventing alcohol allergies can be less expensive to produce and in terms of fragrances allows the scent to last longer. To make perfume oil, carrier oil is required to substitute the alcohol and the water. Jojoba is an example of carrier oil, as it has a very long shelf life, no scent of its own and it is not greasy.4 Conclusive Summary: As the above discussion suggests, the manufacturing process of perfumes uses a vast array of chemistry. Organic and analytical chemistry being the most important fields involved in the chemistry of perfumes. With more research and understanding of the mechanisms involved in the mixture of the components. It can be possible to have perfumes with ingredients that are less volatile in the future.